Cascading style sheets (CSS) are part of HTML and very useful in website designing. The web designers have the chance to fix the font, color, and style of the text. They give uniformity to the text on the website. Whenever you want to add something new to the site you do not have to think of the font, color and style just click CSS and you are done. Let us see further how it can be helpful for SEO.


It is a known fact that the search engine spiders crawl through various websites and create a database of various sites and there relevancy. When a keyword is searched for they refer to the database and show up the sites in order of relevancy. The work of a SEO company is to make a site in a manner that it ranks higher on the SERP. CSS can help motivate SEO purpose.

If we think of a site where there is no CSS then it would be a long page of coding and also there are all possible chances that the page might lack uniformity. Each time there is a heading on the page it would be coded using 4-5 HTML codes, then the body would again need 4-5 HTML codes, if you wish to highlight links it would also take 4-5 codes. But CSS reduces all these codes into one compact code. Now you will need only one code where you previously needed 4-5 codes.

Spiders are often considered to be a bit lazy and that they hate to go through long pages with lot of coding. With CSS long pages with long coding have no more remained long. Hence the job of the spider is reduced considerably. Spiders like to crawl through such sites and give them preference. The use of CSS also reduces the weight of the website.