Garmin’s smooth and completely free ride (free live traffic information for life on its new nüvi 7x5 and 2x5 gps navigators) isn’t that easy as it is supported by ads.

According to PC Magazine, its review unit arrived pre-loaded with ads for BP, Walgreens, and Wells Fargo, which always appear at the bottom of the screen when you access the traffic menu, and occasionally pop up on the map view screen (but not when you're in motion). A single tap of the advertisers' name will perform a POI search for nearby retail locations. Unfortunately, you can't disable these ads, but it's likely that they help Garmin offset the cost of the live traffic information that it offers free.

Well those who are already fed to the gills with these promotional tactics how much are you willing to pay to get rid of them?